Find Good Facebook Ads to Learn From With Bigspy Tool

In today's digital age, social media advertising has become an indispensable part of a business's marketing strategy. Facebook, with millions of users, is one of the most effective advertising platforms. However, how to create attractive ads and attract customers' attention? One effective solution is to use the BigSpy tool. This tool not only helps you find outstanding ads but also allows you to learn from other people's successful strategies. Let's find out with Sadesign right after this.

1. What is Bigspy?

BigSpy is a powerful ad spy platform that allows users to track and analyze active ads on Facebook and many other platforms. With BigSpy, you can easily search for ads by keyword, industry, or specific target that you are targeting. This not only saves you time but also opens up opportunities for you to explore creative ideas from other ads.

One of the highlights of BigSpy is the ability to analyze the engagement of each ad. You can quickly identify which ads are attracting users' attention and learn from them. Furthermore, this tool also allows you to view ads from competitors, giving you insight into the strategies they are applying. With this information, you can adjust and optimize your advertising campaign for maximum efficiency.

2. How to use BigSpy to find Facebook ads

To start finding good Facebook ads with BigSpy, you can follow these simple steps:

Register for an account on BigSpy.com : Go to the BigSpy website and create a personal account. The registration process is quick and easy.

Using the search bar : After logging in, you will see a search bar. Here, you can enter keywords or categories related to your product or service. For example, if you are interested in advertising in the cosmetics industry, enter keywords like “beauty”, “cosmetics”, or “gray hair”.

Filter results : BigSpy allows you to filter results by a variety of criteria, including engagement, country, or ad format (video, image, carousel). This filtering will help you quickly find ads that match your needs.

Analyze successful ads : Based on the data provided by BigSpy, you can evaluate and analyze the ads with the highest engagement rates. Pay attention to the content, images, and call-to-action (CTA) elements they use. From there, you can learn and apply effective strategies to your own ads.

Test and Optimize : Once you've learned from successful ads, experiment with your ad copy and format. Use data from BigSpy to tweak and optimize your ads to increase performance and engage customers.

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3. Optimize advertising from BigSpy

Optimizing your ads is not just about changing the copy or images, but also about learning from other people's successful campaigns. BigSpy provides you with a wealth of valuable information from millions of active ads across different platforms, especially Facebook. Here are some detailed examples of how you can optimize your ads based on what you learn from BigSpy.

3.1 Cosmetics industry

Let's say you're in the cosmetics industry and want to promote a skin cream. After using BigSpy to search for relevant ads, you notice that many ads with the headline "Whiten Skin in 7 Days" have received very high engagement. This shows that consumers are very interested in the quick results that the product can bring.

Apply to your ad :

Instead of simply describing the product, emphasize the outstanding benefits that your product brings. You can use headlines similar to "See results in just 1 week" or "Experience bright white skin in just 5 days".

Attached are before and after images of the product to create credibility and attract customer attention.

3.2 Fashion industry

In the fashion space, BigSpy can help you realize that ads that feature real-life models instead of just showing individual products have significantly higher conversion rates. This not only creates a better connection with customers, but also helps them visualize how the product will look when worn.

Apply to your ad :

Use images of models wearing the clothes in real-life situations, such as walking down the street, attending parties or events. This will make your ads more vivid and relatable.

Combined with comments from customers who have used the product, it creates a sense of trust and encourages viewers to take action.

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3.3 Technology industry

If you work in the tech industry, you may have noticed that product feature videos have become a big hit. Short, engaging videos can highlight unique features and how a product can improve a user’s life.

Apply to your ad :

Create a short video no longer than 30 seconds that presents the product's outstanding features in a visual and easy-to-understand way.

End your video with a strong call to action, like “Shop today for a special offer!”

3.4 Food industry

In the food industry, you can see that advertisements with attractive food images and simple recipes have attracted great attention from consumers. This shows that consumers are not only interested in the product but also in how to use it and the benefits it brings.

Apply to your ad :

Use clear, attractive images of the food along with short, easy-to-follow recipes.

Along with that are positive reviews from customers who have tried the product, to create trust and encourage purchases.

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4. Some other tools to support searching for ads on Facebook

In addition to BigSpy, there are many other useful tools that can help you optimize your Facebook advertising campaigns. Here are some options you can refer to:

4.1 Facebook Ads Library

Facebook Ads Library is a free, official tool from Facebook that allows you to search and view all of any brand’s running ads. You can search by keyword, brand name, or industry to see ads that are currently running. This helps you stay on top of advertising trends in your industry, as well as see successful campaigns from your competitors.

4.2 AdEspresso

AdEspresso is a powerful ad management and optimization platform. It not only helps you create ads, but also allows you to test different ad formats side by side to determine which one performs best. AdEspresso provides detailed analytics on ad performance, giving you a clear view of how to improve your campaigns.

4.3 SocialPeta

SocialPeta is a comprehensive ad spy tool that allows you to track and analyze ads from multiple platforms, including Facebook, Instagram, Google Ads, and more. It provides insights into successful ad campaigns, allowing you to learn from them and apply them to your own ads.

4.4 Anstrex

Anstrex is an ad spy tool specifically for native and Facebook ads. With Anstrex, you can track effective ads from different advertisers and analyze their success factors. This tool makes it easy to find notable ad models and apply them to your campaigns.

5. Conclusion

By using BigSpy and other tools, you can learn from successful ads and apply effective strategies to your campaigns. Don’t be afraid to test and tweak your ads to find what works best for your brand. Start your ad optimization journey today to attract customers and increase sales!