YouTube has a 'secret' feature that lets you create multiple separate channels without losing Premium benefits

Right in YouTube itself, there is an extremely useful feature that can completely solve the above problem: creating multiple YouTube channels in the same account . This feature is not new, but is "hidden" quite well, making most users unaware. This is one of the most powerful and flexible tools that Google has for YouTube users, allowing you to manage multiple independent channels, completely separate in terms of content, viewing history, recommendations and playlists, all in just one account.

Taking advantage of this feature not only helps you rearrange your video viewing experience, but also helps separate entertainment video viewing and music listening , or create specialized spaces such as a study channel, a work channel, a family channel, or even a testing channel.

1. What is YouTube's sub-channel creation feature?

Many people think that a Google account can only come with a single YouTube channel. In fact, the opposite is true. According to Google's official support page, each Google account can create up to 100 different YouTube channels , and it's completely free .

This means you can have multiple “versions of YouTube” within the same account, each with its own unique channel name, avatar, playlists, subscriptions, watch history, and recommendation algorithm. There’s no need to log out, no need to change your password, and no need to create a new Gmail. It’s all just a few clicks away.

Imagine you had a single Google account, but within it you could create:

· A channel for work or study, where you host professional videos, webinars or online courses.      

· A dedicated channel for music and entertainment.      

· A personal channel to post or follow vlogs, favorite videos.      

· And even an “anonymous” channel just to experiment or explore content outside of your usual interests.      

The great thing is that if you're using YouTube Premium , all of these sub-channels get all the same perks as the original account: no ads, offline downloads, background music, and smart downloads. That means you can still get the premium experience across all of your channels by paying for just one account.

A good example is that many users have started to separate their music and video consumption by creating two different channels. They use one channel for entertainment, news, short films, while the other channel is for music only. This helps YouTube’s recommendation algorithm work more accurately, doesn’t mix genres, and users are more satisfied with the overall experience.

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The ability to create multiple channels is also extremely useful for content creators. Instead of having to log in and out between different accounts, they can manage multiple brands or topics from the same Google account. For example, a creator can have a main channel for vlogging, a secondary channel for behind-the-scenes content, and another channel for testing new content without affecting the brand image.

2. Create a dedicated channel for the YouTube Music experience

One of the most practical applications of this feature is separating YouTube Music from the main YouTube .

When you open YouTube Music, it's still directly linked to your original YouTube account. This means that any music videos, playlists, or artists you listen to will influence the regular YouTube video recommendation algorithm. If you've ever listened to K-pop, you'll see K-pop music videos populating your YouTube video recommendations.

This annoys many people, because they just want to listen to music and not have music suggestions inserted into their video viewing. And the simplest solution is to create a separate channel just for listening to music .

Once you create a new channel, you can sign in to YouTube Music from the same channel. Everything from the artists you follow, playlists, favorite songs, and personalized recommendations will be completely separate from your main channel.

Of course, the initial transition will take some time. You’ll need to re-subscribe to your favorite artists, recreate playlists, and add familiar tracks to your new library. If you have a lot of old playlists, you can use playlist converters like Soundiiz or TuneMyMusic to sync them up.

Alternatively, go to each playlist on your old channel, invite your new channel as a collaborator , then select all the songs and add them to a new playlist with the same name. When you’re done, just delete the old version to avoid duplicates.

The one downside is that songs you've manually uploaded to YouTube Music won't automatically transfer to the new channel. You'll need to re-upload each file if you want to keep them.

And one important note: when you change channels in YouTube (web version), your YouTube Music account will also change. So if you want to use two channels at the same time, you can open two different browsers, for example: use Chrome for the main YouTube, and Firefox for YouTube Music. On the phone, it is much simpler, because the YouTube Music app allows you to choose channels directly in the personal profile section.

Once complete, you’ll notice a noticeable difference. Your YouTube homepage will be cleaner, video recommendations will no longer be influenced by music content, and your new YouTube Music channel will function as its own world.

And especially, all Premium benefits remain the same . You can still listen to music without ads, play in the background and download songs offline without having to buy a new package or pay any additional costs.

This is one of the tricks that is highly appreciated by many long-time YouTube users, especially those who like to separate work and play.

3. How to create a new YouTube channel and switch to a new YouTube channel

3.1. How to create a new channel

To get started, go to YouTube.com/account . Here, you will see the “Add or manage your channel” section . When you click on it, the channel management interface will appear with the “Create a new channel” button .

The system may ask you to verify your identity for security purposes. Then, simply enter your channel name and username, which is your channel's public identity and can be changed at any time. You can add a profile picture or leave it blank if you're not ready.

After clicking “Create Channel”, YouTube will automatically take you to the new channel's home page, which is completely separate from the main channel.

Each channel you create will have its own ID , and can be managed through YouTube Studio , which lets you customize the look and feel, post videos, view view analytics, and manage comments independently.

3.2. How to switch between channels on the computer

Switching channels is easy on the web browser. Just click on your avatar in the upper right corner , then select “Switch Account” . A list of all the channels you own will appear, just click to select.

YouTube will transition your entire interface, including your subscriptions, recommendations, watch history, and uploads. You won't need to sign out or sign back in.

This is especially useful if you're a content creator or work in media. You can manage multiple brands, projects, or audiences with just a few clicks, without having to maintain multiple Gmail accounts.

3.3. How to switch channels in the YouTube Music app

On the YouTube Music app , the process is similar. Open the app, tap your profile photo in the upper right corner , select your current account name , then select the profile you want to switch to .

Immediately, the entire YouTube Music interface will be synced with the new channel, including separate artists, playlists, and listening history. You can enjoy personalized music without affecting the main YouTube channel.

4. Conclusion

The feature of creating multiple YouTube channels under the same account can be considered a little-known but extremely powerful secret of the Google ecosystem.

As YouTube increasingly becomes a hub for multimedia content, separating the experiences is not only convenient, but also helps the algorithm understand you better, providing more accurate and enjoyable recommendations.

You can have a main channel for news updates, a channel for listening to music, a channel for learning new skills, and a separate channel for exploring the creative world. All within the same Google account, and only one Premium plan is enough to use on all channels. For those who love neatness, this is an extremely smart way to optimize the YouTube experience. And for creators, it opens up the ability to manage multiple brands, many different content topics without having to log in and out cumbersomely.