6 Impressive Website Designs You Can't Miss

Website is not only the face of the business but also a tool for communication, brand promotion and creating a strong impression on customers. Beautiful, creative and modern website design is the key to help businesses rise in the fiercely competitive market. In this article, SaDesign will explore with you the top typical websites , analyze evaluation criteria and share the hottest design trends today. Let's join SaDesign on a journey to learn the art of top-notch website design through each of the following categories.

1. The Role of Website and Its Importance in Design

To better understand the value of website design, we need to recognize that the website is the place to express the identity, core values ​​and beliefs of the business. This is not only a place to provide information but also a means to create an impressive user experience at first sight. A beautifully designed website, consistent with the brand orientation will:

Make a strong impression: Customers have initial impressions through the interface, colors, images and information layout.
Enhance brand reputation: A professional website increases credibility, demonstrating serious investment in image and service quality.
Improve user experience (UX): Good design makes it easy for users to interact, find, and use information, thereby improving satisfaction.
Boost sales and marketing: An impressive website helps increase traffic, promoting conversion from potential customers to actual customers.

Therefore, synthesizing the most beautifully designed websites not only helps you have an overview of trends but also serves as inspiration to guide your own business design project.

2. Important factors to consider when designing a website

A website is considered complete and impressive to customers based on many different factors. These reasons are subjective and objective. Accordingly, customers can freely choose whether to choose the website or not. Unlike users, web designers and developers do not have many such options. They are forced to do their best to bring the best experience to customers. To do this, it is certain that 4 important factors cannot be ignored:

Color
Font
Layout
Effect
Along with that, besides paying attention to the important factors mentioned above, don't forget to add new design trends to help the website meet all criteria in terms of both content and aesthetics in form.

3. Top beautifully designed websites not to be missed

3.1. ETQ

ETQ is a shoe company and they use a bare background and great, detailed photography to really make their products stand out. See how ordinary items can look extraordinary with the right photography, lighting, and design. Simple yet effective text animations help to highlight each product. All of these elements allow the very minimalist e-commerce design of the site to work well for visitors.

3.2. Kenshoo

Kenshoo’s website proves that they understand design trends; they have mastered micro-interactions and made navigation incredibly simple. The site is also really beautiful, making it stand out visually as it delivers information in a simple and effective way. The design also proves that the business adds value, as a marketing company, by using their information delivery system to keep web traffic on the site and displaying everything in an eye-catching way.

3.3. Kobayashi's Eagle

Product designer Mikiya Kobayashi creates stunning photos of his products and his website is driven by them. However, the cleverness of the site's design is that it allows visitors to simply do the work while still maintaining some interactive features like simple animations and the ability to scroll to see different angles on the same product, all with smooth transitions throughout the site.

3.4. Carpla

Carpla is a website for buying and selling used cars and used cars. With a completely "flattened" interface, the website display space creates a wider feeling while still maintaining sophistication. The top menu bar uses a transparent effect and is pushed up to the edge of the website. Instead of the previous time, the content was presented a lot on 1 page and close together, now the content is presented less, the text and images are larger for easier viewing and manipulation. The buttons and icons are also designed to be lighter, bringing a more pleasant experience to users. This is also a notable plus point of Carpla when most car manufacturers do not focus on investing in the interface, experience and customer feelings towards the company's homepage.

3.5. Desk-time

Desk-time, a shared space and co-working directory, uses a clean and organized user interface that provides the information users will be looking for, forcing them to search or click. Just scroll and enjoy the pleasantly placed white space, simple graphics, micro-interactions, and a subtle yet fun color scheme that helps keep the information in focus.

3.6. Escher

This website uses very warm and personal photography set against a cooler color palette. All the content sections are placed within a block layout, resulting in a unique yet familiar Metro-style interface that is user-friendly and eye-catching with easy-to-read elements. A constant header at the top of the screen makes it easy to explore and return to previous navigations.

4. Current Website Design Trends

Not only do we need to compile a list of featured websites, we also need to closely monitor the design trends that are making waves in the market. Here are some of the most prominent trends today:

4.1. Minimalism

Minimalist design is always popular. Reducing complexity, focusing on the main content and creating “open” space helps users easily receive information. Simplicity in design does not mean less aesthetic, on the contrary, it helps highlight the main elements of the website.

4.2. Dark Mode Interface

Dark mode not only helps reduce eye strain when working in low-light environments but also brings a stylish look. This trend is widely applied from mobile applications to corporate websites.

4.3. Micro-Interactions and Dynamic Effects

Micro-interactions such as hover effects and scroll effects have become an indispensable element in modern design. These effects help create dynamic interactions, providing a smooth and enjoyable user experience.

4.4. Responsive Design

With the explosion of mobile devices, responsive design has become a must. A modern website needs to ensure smooth display on all devices, from desktop computers to smartphones and tablets.

4.5. Application of New Technology

The development of AI, VR, AR technology is gradually being integrated into the construction of modern websites. These technologies not only create unique effects but also open up the possibility of interaction and virtual reality experiences for customers, making the website more vivid and attractive.

5. Related Questions

What are the benefits of adopting minimalist design?

Helps users focus on the main content without being distracted by unnecessary elements

Create “airy” space, improve readability and visual experience.

Optimize website performance with faster page load speeds and easy cross-platform compatibility.

How to optimize user experience (UX) on website?

Invest in a user-friendly interface, clearly organize information, and ensure consistency in design.

Integrate interactive elements like micro-interactions, logical content hierarchy, and use advanced technologies to increase personalization.

Regularly check and update the website based on user feedback to continuously improve the experience.

How does a beautiful website affect user experience?

A beautifully designed website creates a strong first impression, making users feel confident and easily engaged.

Intuitive interface, logical layout and smooth effects contribute to improving the experience, thereby keeping customers staying longer and increasing the possibility of conversion.

In the journey of building a brand image through online channels, a beautiful website is not only a face but also an expression of passion, innovation and desire to conquer the modern market. SaDesign always accompanies businesses, providing the most optimal design solutions, helping you confidently face all challenges in the digital age.